Jane Wilson worked on her first web site development in 2002 and since that time her career in web site promotion has taken her from running her own ecommerce websites to working for Google as a Website Analyst. Her Google worked involved the assessment web site design and web site content. At L34Web Jane uses her 'inside information' from Google to work with our clients on their web site promotion and web site optimisation. Jane helps us build consistently high performing web site designs that rank well with the major search engines and attract significant numbers of visitors.
Web site development
Jane is heavily involved in the web site development process at L34Web. At the very start of our web site development process, once we have detailed our clients web site design requirements, Jane then gets to work on using powerful software analysis tools to research the popular search words that potential customers enter into the search engines like Google and Yahoo. Jane then continues the web site development by analysing competitor websites to identify niche areas where our client's web site design can perform well. Jane then works with our professional web site designers on the web site optimisation tools that we incorporate into our web site designs. Once the beta web site design is ready for user testing, Jane then starts her work on web site promotion.
Web site promotion
The main work involved in web site promotion is to analyse the success of the web site optimisation built into the web site design. Once we are sure that the web site optimisation is performing to our requirements, Jane then uses our range of offline and online web site promotion tools, including link exchanges, google ad words, web site placement articles, internet marketing and finally web site submission.
Web site submission
The final stage of Jane's web site promotion work is to manage the web site submission process to the best search engines. We carefully tailor our web site submission to the most appropriate search engines (there are over 200 different search engines, Google, Yahoo and MSN being the biggest). Once the web site submission process is taken care of, L34Web then monitors the initial website traffic to validate both the web site optimisation of the web site design and the web site promotion strategy.
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